Major Objective

The social media coordinator will develop and implement a social media strategy to increase overall reach and brand awareness. He/she will use social media outlets to promote active CPAWS campaigns, engage the public and increase online presence. The social media coordinator will directly contribute to increasing CPAWS’ capacity to protect Canada’s wilderness by increasing public awareness of conservation issues and communicating progress on specific CPAWS campaigns.

Qualifications

• Experience using key social media outlets (Facebook, Twitter, Flickr, YouTube, Pinterest) Strong writing and editing skills, with strong attention to detail Ability to use online tools to engage members, donors, and corporate partners Outgoing, enthusiastic and creative Works well independently and as part of a team Bilingualism an asset

Responsibilities

• Identify key online channels for CPAWS to establish a presence Develop a social media strategy to support the organization’s conservation campaigns and fundraising activities, and establish targets for increasing online reach Post regular updates to CPAWS’ social media outlets, including news articles, blog posts, press releases, fundraising appeals, and any other promotional items Monitor activity and user interactions for all social media outlets Adapt general CPAWS campaign messaging for the different outlet-specific audiences

ORIENTATION/TRAINING

MOCEANS will provide both online and in-person training. Orientation will occur on the first day of volunteer hours and will last approximately one hour. On-going training and support will be provided as needed.

TIME AND PLACE

This position requires a minimum 3 month commitment for 1-2 days per week for an average of 8-10 hours per week, which can be completed in the office or at home.

COMMITMENT

This position requires a minimum commitment of 6 months and a set schedule.

ON-THE-JOB SUPERVISION

Erica Hill, Director of Resource Development and Outreach  

BENEFITS

This position provides valuable experience for administrative management students and anyone with a passion for protecting the rights of people with disability. Volunteers are highly valued members of the MOCEANS team and contribute to making a significant difference in MOCEANS’ ability to serve our community. MOCEANS will provide reference letters for all volunteers who successfully complete a placement

MOCEANS is EEOC compliant and we strongly encourage people with disabilities to apply.

MOCEANS Center for Independent Living, Inc.

We are a private 501c3 nonprofit promoting the civil rights and inclusion of all people with disabilities since 1989.

Our mission is to support choice, promote public awareness and barrier-free access in the community while advancing the independent living philosophy in the lives of all people with disabilities.